Youtube Local Brands - Meksika

Total: 130

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Cerveza Tecate Cerveza Tecate México 125,771 126,372,739

91

No variation 2 Sony Pictures Mexico sonypicturesmexico 179,090 271,636,413

87

No variation 3 Samsung Mobile MX samsungfunclub 180,075 115,881,639

83

Up 4 PlayStation Latinoamérica LatamPlayStation 380,795 185,480,704

83

Down 5 Sally Beauty Mexico SallyBeautyMexico 353,983 51,257,997

83

Up 6 Coca-Cola México CocacoladeMexico 97,032 103,216,967

79

Down 7 Eleconomista México VideoElEconomista 28,325 13,877,850

78

No variation 8 Cerveza Victoria México Victoria México 107,036 133,770,798

77

No variation 9 Cinépolis CinepolisOnline 180,527 77,478,077

77

No variation 10 Bonafont BonafontMx 25,932 41,568,187

76

No variation 11 Coppel México Coppel 139,984 144,954,692

76

No variation 12 Noticiasnet México noticiasnetmx2012 37,514 23,719,297

75

No variation 13 Sony América Latina Sony América Latina 50,245 10,185,980

74

No variation 14 Elsiglodetorreon México elsiglodetorreon 72,107 73,870,868

73

Up 15 Walmart México WalmartMxoficial 28,127 43,272,642

73

Down 16 Burger King Mexico burgerkingmx 11,054 49,681,298

72

No variation 17 El Palacio de Hierro ElPalacioDeHierro 35,798 181,334,977

72

No variation 18 Chevrolet Mexico Chevroletmexicoo 58,778 94,109,990

70

Up 19 Mary Kay de México marykaydemexico 44,254 5,449,793

70

No variation 20 Papas Sabritas PapasSabritasOficial 20,117 25,240,305

70

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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