Youtube Local Brands - Kolombiya

Total: 66

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Cerveza Poker CervezaPokerColombia 83,824 97,705,765

77

No variation 2 Huawei Colombia Huawei Mobile Colombia 70,530 68,556,203

75

Up 3 Bancolombia GrupoBancolombia 74,927 31,117,153

74

Down 4 Laopinion Colombia weblaopinion 22,993 25,689,767

74

No variation 5 Policía Colombia POLICIA DE COLOMBIA 40,287 13,356,814

73

No variation 6 Movistar Colombia movistarcolombia 44,346 109,052,263

70

No variation 7 Centro Democrático Centro Democrático Comunidad Oficial 22,211 17,646,972

69

Up 8 EOI - Escuela de Organización Industrial eoimedia 54,042 7,149,989

68

Up 9 Olimpicastereo Colombia olimpicastereofm 43,928 20,548,816

67

Down 10 Universidad Jorge Tadeo Lozano Utadeo | Universidad Jorge Tadeo Lozano 2,241 393,150

66

No variation 11 Banco de la República de Colombia Banco de la República 17,265 4,585,535

64

No variation 12 Nissan Colombia NissanColombia 3,544 6,104,958

59

Up 13 ETB ETBCorporativo 21,209 9,593,802

58

Down 14 Secretaría de Movilidad de Bogotá Secretaria Movilidad 2,531 6,694,604

57

Up 15 Eluniversal Colombia eluniversalmedia 7,453 7,305,612

56

Down 16 UNIMINUTO Sede Principal CanalUNIMINUTO 3,734 1,364,070

55

No variation 17 Volvo España volvocarES 1,300 2,277,166

54

No variation 18 Málaga Turismo malagaturismo 2,743 673,372

54

No variation 19 Secretaría de Movilidad de Medellín Secretaría de Movilidad Medellín 3,968 2,600,290

53

Up 20 Instituto Humboldt Instituto Humboldt 4,367 865,233

53

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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