Youtube Global Brands - Hollanda

Total: 52

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 KLM KLMRoyalDutchAirline 119,905 119,913,927

85

No variation 2 Adidas Originals adidasoriginals 230,673 93,462,007

84

No variation 3 Tommy Hilfiger TommyHilfiger 34,549 64,707,429

84

No variation 4 Greenpeace greenpeacevideo 141,033 79,967,104

77

No variation 5 Shell shell 90,901 254,996,545

75

No variation 6 Heineken heineken 250,730 92,386,191

72

No variation 7 Philips philips 121,769 156,360,143

70

No variation 8 G-Star Raw gstarrawtv 9,313 28,856,330

65

Up 9 Ultimaker Ultimaker3D 15,660 2,669,386

62

Up 10 Rituals Cosmetics ritualscosmetics 4,914 6,035,852

62

Up 11 Ikea IKEA 150,077 46,989,772

61

Up 12 Hunkemöller hunkemolleracties 4,057 7,184,430

61

Down 13 Scotch & Soda ScotchSodaOfficial 4,980 5,476,414

60

No variation 14 Marie Jo MarieJoLingerie 1,404 5,605,440

59

No variation 15 Yoast Yoast 8,468 1,220,507

58

No variation 16 Acneuro Europe acneuvideos 6,873 916,762

57

No variation 17 Ketel One ketelone 1,931 2,796,915

55

No variation 18 Amstel Lager amstellagersa 412 1,052,585

53

No variation 19 AkzoNobel AkzoNobel 3,433 1,715,075

53

No variation 20 Bugaboo Bugaboo HQ 6,855 8,833,502

51

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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