Youtube Global Brands - Meksika

Total: 31

  # PROFILE SUBSCRIBERS VIEWS ranking
Up 1 Liverpool Liverpool México 63,849 85,552,505

82

Down 2 Aeroméxico AeromexicoTV 66,683 36,291,135

82

Down 3 Telcel Telcel 185,669 180,952,615

80

No variation 4 Cerveza Modelo ModeloEspecialTV 41,666 38,270,237

78

No variation 5 Visit Mexico Visitmex 26,667 29,318,538

78

No variation 6 Cerveza Indio cervezaindio 36,226 73,183,002

75

No variation 7 Dos Equis dosequisbeer 20,170 1,479,476

73

Up 8 Bissú Cosmetics bissucosmetics 52,352 8,088,571

66

Down 9 Volaris volaris 21,798 11,195,127

66

No variation 10 Suburbia ModaSuburbia 7,917 11,566,149

66

Up 11 León Ruiz VideosColmex 22,606 2,561,995

63

Down 12 Banco Azteca Banco Azteca 6,370 17,516,291

63

No variation 13 Jose Cuervo Jose Cuervo 3,132 8,437,932

56

Up 14 Corona Extra Europe Corona 2,322 3,303,104

53

Down 15 Coors Light coorslightmx 1,170 17,644,214

53

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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