Youtube Global Brands - Almanya

Total: 129

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Adidas adidas 536,093 131,235,524

92

Up 2 BMW BMW 710,504 143,008,054

88

No variation 3 Porsche Porsche 480,748 216,697,695

87

Up 4 adidas Skateboarding adidas Skateboarding 207,525 8,708,047

86

Down 5 Mercedes-Benz MercedesBenzTV 521,511 123,146,547

86

No variation 6 Puma Puma 241,209 170,150,126

85

No variation 7 Volkswagen myvolkswagen 94,311 84,555,142

81

Up 8 BMW Motorrad BMW Motorrad 89,618 24,876,643

79

Down 9 Playmobil playmobil 145,370 157,190,531

78

Down 10 adidas Running adidasrunningtv 51,367 46,250,286

77

Down 11 Lufthansa lufthansa 45,560 46,289,996

75

Up 12 Siemens Siemens 94,331 77,277,742

75

Down 13 Trivago trivago 47,007 265,369,402

75

Down 14 Deutsche Telekom deutschetelekom 26,952 10,998,208

75

Down 15 Faber-Castell FaberCastellGroup 48,220 5,540,675

74

Down 16 Kuka KUKARobotGroup 61,503 23,974,695

73

No variation 17 Snipes SNIPES 45,774 35,056,179

72

No variation 18 Daimler daimler 22,002 10,194,453

72

No variation 19 DB Bahn Deutsche Bahn Personenverkehr 8,811 26,156,111

69

No variation 20 Canyon Canyon Bicycles 37,009 9,786,644

69

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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