Youtube Global Brands - Brezilya

Total: 42

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Bradesco bradesco 467,737 451,047,346

92

Up 2 Skol Skol 164,505 140,712,587

90

Down 3 Magazine Luiza MAGAZINELUIZACOM 1,088,611 225,626,363

89

No variation 4 O Boticário boticario 606,383 248,346,614

88

No variation 5 Itaú BancoItau 442,257 471,885,774

86

No variation 6 Oi (Brasil Telecom) oi 202,851 328,378,817

80

No variation 7 GOL gol 83,230 60,128,335

79

Up 8 iFood ifooddelivery 215,811 319,090,589

76

Down 9 Ambev ambevbrasil 38,858 49,146,679

76

No variation 10 Cacau Show CacauShowBR 32,165 106,691,148

74

No variation 11 Guaraná Antarctica guaranaantarctica 67,116 66,888,515

72

No variation 12 Eudora Eudora 43,966 9,265,990

72

Up 13 Natura Brasil naturabemestarbem 250,780 132,285,389

70

Up 14 Pão de Açúcar videospaodeacucar 21,061 16,800,722

70

Down 15 AZUL - Linhas Aéreas Brasileiras voeazul 16,444 9,797,395

69

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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