Youtube Global Brands - Brezilya

Total: 43

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Bradesco bradesco 467,207 451,317,656

92

No variation 2 Skol Skol 165,072 143,728,541

91

Up 3 Magazine Luiza MAGAZINELUIZACOM 1,090,857 226,192,085

88

Down 4 O Boticário boticario 606,383 248,346,614

88

No variation 5 Itaú BancoItau 442,229 472,965,446

87

No variation 6 Banco do Brasil bancodobrasil 35,742 18,933,762

82

No variation 7 Oi (Brasil Telecom) oi 203,177 332,459,725

80

No variation 8 GOL gol 83,241 60,132,925

77

Up 9 iFood ifooddelivery 215,745 325,679,292

77

Down 10 Ambev ambevbrasil 38,858 49,146,679

76

Up 11 Natura Brasil naturabemestarbem 250,725 132,805,402

75

No variation 12 Pão de Açúcar videospaodeacucar 21,108 16,808,065

74

Down 13 Cacau Show CacauShowBR 32,213 106,699,806

73

No variation 14 Guaraná Antarctica guaranaantarctica 67,116 66,888,515

72

Up 15 Risqué Risqué 4,348 12,585,580

70

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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