Twitter Local Brands - Chili

Total: 71

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 Gobierno de Chile @GobiernodeChile 1,056,986 22

82

No variation 2 Ministerio de Educación - Chile @Mineduc 255,229 26

76

Up 3 Movilh Chile @Movilh 150,380 21

72

No variation 4 Uchile Chile @uchile 126,477 12

71

No variation 5 Subtel @subtel_chile 195,617 5

71

Down 6 Movistar Chile @MovistarChile 386,672 3

71

Up 7 Poderjudicial Chile @PJudicialChile 77,952 2

64

Up 8 Chiletrabajos Chile @chiletrabajos 94,272 0

64

Down 9 Ripley Chile @RipleyChile 154,213 0

63

No variation 10 Usach Chile @usach 29,967 3

62

No variation 11 Chileatiende Chile @ChileAtiende 65,281 1

62

No variation 12 Glamorama Chile @GlamoramaCL 120,933 0

61

Up 13 PC Factory @PCFactoryCL 49,507 0

60

Up 14 Titi Aguayo @titiaguayo 96,338 0

60

Up 15 Demre Chile @demre_psu 22,939 5

60

Up 16 MasterCard Chile @MasterCardCL 154,184 0

60

Down 17 Mundo LG Chile @MundoLG 61,174 1

60

Down 18 Laborum Chile @LaborumChile 55,858 0

59

No variation 19 Zmart Chile @ZmartGames 35,883 1

59

Up 20 Bcn Chile @bcnchile 16,447 1

57

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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