Twitter Global Brands - Kolombiya

  • Amazonas
  • Antioquia
  • Arauca
  • Atlántico
  • Bogotá D.C.
  • Bolívar
  • Boyacá
  • Caldas
  • Caquetá
  • Casanare
  • Cauca
  • Cesar
  • Chocó
  • Córdoba
  • Cundinamarca
  • Guainía
  • Guaviare
  • Huila
  • La Guajira
  • Magdalena
  • Meta
  • Nariño
  • Norte de Santander
  • Putumayo
  • Quindío
  • Risaralda
  • San Andrés y Providencia
  • Santander
  • Sucre
  • Tolima
  • Valle del Cauca
  • Vaupés
  • Vichada

Total: 50

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 Avianca @Avianca 799,066 3

70

No variation 2 ECOPETROL S.A @ECOPETROL_SA 200,927 6

67

No variation 3 Juan Valdez Café @JuanValdezCafe 282,136 6

65

No variation 4 NotiMillos @NotiMilloscom 70,073 10

62

Up 5 Claro Colombia @ClaroColombia 161,054 0

59

Down 6 epm @EPMestamosahi 53,095 2

59

No variation 7 Totto @TottoColombia 100,643 1

58

No variation 8 Cerveza Aguila @CervezaAguila 80,490 0

58

No variation 9 Sony Play Station @SonyColombia 46,694 0

54

No variation 10 Leonisa @Leonisa 22,359 0

52

No variation 11 RicardoMendivil @RicardoMendivil 8,632 1

52

No variation 12 investinbogota @investinbogota 6,103 1

52

No variation 13 Café de Colombia @CafedeColombia 111,484 9

51

No variation 14 Agua Bendita @AguaBenditaSW 12,282 0

51

No variation 15 Acsendo @Acsendo 2,634 0

47

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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