Twitter Brands & Organisations - İtalya

Total: 500

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 Gucci @gucci 5,180,998 108

87

Up 2 Versace @Versace 4,246,769 110

85

Up 3 Dolce&Gabbana @dolcegabbana 5,155,679 52

85

Down 4 Lamborghini @Lamborghini 1,640,819 444

85

No variation 5 World Food Programme / Programme Alimentaire Mondial @WFP 1,536,683 64

83

No variation 6 Giorgio Armani @giorgioarmani 3,372,212 26

81

Up 7 Valentino @MaisonValentino 1,975,512 26

79

Up 8 IKEA Italia @IKEAITALIA 609,464 512

79

Up 9 Prada @Prada 909,957 73

79

Down 10 Maserati @Maserati_HQ 889,765 95

79

Down 11 Stella McCartney @StellaMcCartney 1,052,962 16

78

No variation 12 Roberto Cavalli @Roberto_Cavalli 1,590,030 11

76

No variation 13 Ducati @DucatiMotor 285,132 55

76

No variation 14 La Feltrinelli @LaFeltrinelli 744,242 31

76

Up 15 Fendi @Fendi 504,943 25

74

Down 16 Greenpeace Italia @Greenpeace_ITA 515,778 17

74

Up 17 Partito Democratico @pdnetwork 232,478 48

73

No variation 18 FAO @FAOnews 162,487 15

73

No variation 19 Palazzo Chigi - Governo Italiano @Palazzo_Chigi 565,460 10

72

Down 20 UNICEF Italia @UNICEF_Italia 331,235 30

72

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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