Facebook Local Brands - Birleşik Krallık

Total: 502

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Coca-Cola Great Britain Coca-Cola Great Britain 2,465,856 41,321

80

Up 2 B&M Stores B&M Stores 1,133,007 61,455

80

Down 3 Home Bargains Home Bargains 1,241,555 43,860

79

No variation 4 Cambridge English Language Assessment Cambridge English Language Assessment 2,528,842 9,970

77

No variation 5 Visit London Visit London 212,924 62,582

76

Up 6 Fragrance Direct Fragrance Direct 170,664 70,519

75

Up 7 Activeyou United Kingdom Activeyou United Kingdom 1,371,045 5,260

75

Up 8 Greenpeace UK Greenpeace UK 392,200 23,630

75

No variation 9 Jack Daniel's UK Jack Daniel's UK 739,796 11,926

74

No variation 10 Visit Britain Visit Britain 763,374 8,429

73

Down 11 Missguided Missguided 724,304 4,938

73

Up 12 Sony Pictures UK Sony Pictures UK 675,996 5,379

73

Down 13 Thomas Cook UK Thomas Cook UK 507,550 9,295

73

Down 14 Lipsy London Lipsy London 339,109 13,556

72

Down 15 Ford UK Ford UK 353,979 11,265

72

No variation 16 Land Rover UK Land Rover UK 363,976 8,750

72

Up 17 Nivea UK Nivea UK 661,464 4,130

70

Down 18 Volkswagen UK Volkswagen UK 577,020 3,028

70

No variation 19 Monarch United Kingdom Monarch United Kingdom 277,284 19,474

70

No variation 20 Hungryhouse United Kingdom Hungryhouse United Kingdom 286,061 6,605

70

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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