Facebook Local Brands - Sri Lanka

  • Basnahira (Mael)
  • Dakunu (Thaen)
  • Eastern Province
  • Madhyama (Malaiyakam)
  • Northern Province
  • Sabaragamuwa
  • Uturumeda (Wada Maththiya)
  • Uva
  • Wayamba (Wada Mael)

Total: 16

No variation 1 Ikman Tamil Ikman Tamil 625,849 3,952


Up 2 Fashion Bug Fashion Bug 345,313 1,869


Down 3 Ananmanan Tamil Ananmanan Tamil 851,223 541


Down 4 Sri Lanka Telecom Sri Lanka Telecom 411,358 1,222


Up 5 Etisalat Tamil Etisalat Tamil 607,076 601


Down 6 Lankadeepa Tamil Lankadeepa Tamil 734,840 160


No variation 7 Newsfirst Tamil Newsfirst Tamil 683,285 92


No variation 8 Itn Tamil Itn Tamil 113,277 128


No variation 9 Virakesari Tamil Virakesari Tamil 160,242 96


No variation 10 Zoom Tamil Zoom Tamil 27,131 629


Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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