Facebook Local Brands - Meksika

Total: 219

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Corona México Corona México 7,158,327 245,002

96

No variation 2 Cerveza Victoria México Cerveza Victoria México 3,147,424 411,482

95

Up 3 Converse Mexico Converse Mexico 5,552,556 119,489

94

Up 4 Cinépolis Cinépolis 11,660,478 21,136

92

Down 5 Volkswagen de México Volkswagen de México 5,125,904 45,280

91

No variation 6 Toyota México Toyota México 3,602,745 54,939

91

Up 7 Cerveza Tecate Cerveza Tecate 2,983,538 34,710

89

Down 8 Ferrero Rocher México Ferrero Rocher México 2,201,271 48,335

89

No variation 9 Starbucks Mexico Starbucks Mexico 3,864,626 24,548

89

No variation 10 Bonafont Bonafont 2,038,225 28,526

87

Up 11 Sears México Sears México 2,932,330 13,327

86

Down 12 Andrea Andrea 4,734,525 9,230

86

Up 13 Sony Pictures Mexico Sony Pictures Mexico 3,712,797 11,851

86

Down 14 Takis Takis 1,046,825 50,763

86

No variation 15 Xbox Mexico Xbox Mexico 3,335,209 11,372

86

Up 16 Lyncott Lyncott 1,270,564 31,906

86

Down 17 Mary Kay de México Mary Kay de México 3,710,115 9,391

86

Down 18 Sams Club México Sams Club México 5,106,013 4,946

85

Up 19 PlayStation Latinoamérica PlayStation Latinoamérica 3,962,699 6,221

85

No variation 20 Covergirl LA Covergirl LA 1,374,825 35,493

84

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

View more

2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
View more

3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

View more