Facebook Local Brands - Malezya

  • Johor
  • Kedah
  • Kelantan
  • Kuala Lumpur
  • Labuan
  • Malacca
  • Negeri Sembilan
  • Pahang
  • Penang
  • Perak
  • Perlis
  • Putrajaya
  • Sabah
  • Sarawak
  • Selangor
  • Terengganu

Total: 35

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 KFC Malaysia KFC Malaysia 2,428,111 112,489

83

No variation 2 McDonald's Malaysia McDonald's Malaysia 2,644,890 64,684

82

No variation 3 Legoland Malaysia Legoland Malaysia 314,157 19,034

73

Up 4 Amanz Malaysia Amanz Malaysia 123,351 4,654

68

Up 5 Pr1ma Malaysia Pr1ma Malaysia 462,187 1,216

68

Down 6 Tgv Malaysia Tgv Malaysia 655,349 431

66

No variation 7 Bigsale Malaysia Bigsale Malaysia 325,551 1,532

66

Down 8 Utusan Malaysia Utusan Malaysia 1,648,584 134

66

No variation 9 Mstar Malaysia Mstar Malaysia 142,031 1,316

65

Up 10 Um Malaysia Um Malaysia 153,084 1,510

65

Up 11 Uum Malaysia Uum Malaysia 35,570 4,718

65

No variation 12 Bata Malaysia Bata Malaysia 114,642 1,319

64

Down 13 Zalora Malaysia Zalora Malaysia 1,160,961 111

64

No variation 14 Malaysiaairlines Malaysia Malaysiaairlines Malaysia 33,252 3,423

63

Up 15 Ipmart Malaysia Ipmart Malaysia 680,461 70

61

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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