Facebook Local Brands - Hindistan

Total: 243

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Cadbury 5 Star Cadbury 5 Star 3,248,448 998,822

89

No variation 2 ICICI Bank ICICI Bank 5,010,677 352,525

88

No variation 3 Axis Bank Axis Bank 3,285,159 404,347

87

Up 4 Bharatiya Janata Party (BJP) Bharatiya Janata Party (BJP) 13,184,885 80,484

87

Down 5 Gillette India Gillette India 2,964,403 633,831

87

No variation 6 Colgate India Colgate India 2,755,462 401,353

86

Up 7 eBay India eBay India 3,744,096 112,545

84

Up 8 Domino's Pizza India Domino's Pizza India 6,998,575 41,578

84

Up 9 State Bank of India State Bank of India 13,094,130 17,852

83

Up 10 Pepsi India Pepsi India 4,466,387 91,985

83

Up 11 Intel India Intel India 8,295,516 25,563

82

Up 12 Wego Bhārat Wego Bhārat 537,419 351,318

82

Up 13 Chevrolet India Chevrolet India 1,462,528 203,755

82

Down 14 Jabong Jabong 4,097,112 26,657

81

No variation 15 Kurkure Kurkure 2,976,879 64,131

81

Up 16 LIC India Forever LIC India Forever 5,785,585 19,440

80

Up 17 Baskin-Robbins India Baskin-Robbins India 909,114 119,623

80

No variation 18 Mercedes-Benz India Mercedes-Benz India 2,544,636 36,106

80

No variation 19 Reebok India Reebok India 2,327,446 30,833

80

Up 20 Aam Aadmi Party (AAP) Aam Aadmi Party (AAP) 2,722,559 18,596

80

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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