Facebook Local Brands - Estonya

  • Harju (Harjumaa)
  • Hiiu (Hiiumaa)
  • Ida-Viru (Ida-Virumaa)
  • Järva (Järvamaa)
  • Jõgeva (Jõgevamaa)
  • Lääne (Läänemaa)
  • Lääne-Viru (Lääne-Virumaa)
  • Pärnu (Pärnumaa)
  • Põlva (Põlvamaa)
  • Rapla (Raplamaa)
  • Saare (Saaremaa)
  • Tartu (Tartumaa)
  • Valga (Valgamaa)
  • Viljandi (Viljandimaa)
  • Võru (Võrumaa)

Total: 17

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Delfi Eesti Delfi Eesti 109,863 205

66

Up 2 Ohtuleht Eesti Ohtuleht Eesti 89,348 210

65

Down 3 Postimees Eesti Postimees Eesti 140,313 112

65

No variation 4 Euronics Eesti Euronics Eesti 32,917 528

64

Up 5 Ilm Eesti Ilm Eesti 19,938 202

60

Up 6 Ut Eesti Ut Eesti 14,190 285

60

Down 7 Elu24 Eesti Elu24 Eesti 43,827 34

58

No variation 8 Epl Eesti Epl Eesti 29,483 58

58

No variation 9 Buduaar Eesti Buduaar Eesti 35,434 30

57

No variation 10 Cv Eesti Cv Eesti 22,693 55

56

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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