Facebook Local Brands - Avusturya

Total: 48

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Webfail Österreich Webfail Österreich 341,938 3,214

70

No variation 2 ZDDK (Zuerst denken-dann klicken) ZDDK (Zuerst denken-dann klicken) 587,637 1,098

68

No variation 3 Nivea Österreich Nivea Österreich 124,129 6,455

68

No variation 4 Ichkoche Österreich Ichkoche Österreich 184,562 1,680

66

Up 5 Esprit Österreich Esprit Österreich 375,785 687

65

Down 6 Mediamarkt Österreich Mediamarkt Österreich 238,412 959

65

Up 7 Sat1 Österreich Sat1 Österreich 623,979 258

65

Down 8 Heute Österreich Heute Österreich 151,367 917

65

Down 9 Arbeiterkammer Österreich Arbeiterkammer Österreich 65,997 2,537

64

Up 10 Nachrichten Österreich Nachrichten Österreich 75,628 413

61

Up 11 Erste Bank und Sparkasse Erste Bank und Sparkasse 73,409 553

60

No variation 12 Wienerlinien Österreich Wienerlinien Österreich 67,306 388

60

No variation 13 Wirtschaftsblatt Österreich Wirtschaftsblatt Österreich 76,179 363

60

No variation 14 Unzensuriert Österreich Unzensuriert Österreich 35,387 587

60

Up 15 Kurier Österreich Kurier Österreich 67,263 241

59

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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