Facebook Local Brands - Avusturya

Total: 48

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Webfail Österreich Webfail Österreich 343,589 4,525

71

No variation 2 ZDDK (Zuerst denken-dann klicken) ZDDK (Zuerst denken-dann klicken) 588,656 2,496

70

No variation 3 Mediamarkt Österreich Mediamarkt Österreich 250,459 4,185

69

Up 4 Nivea Österreich Nivea Österreich 128,414 7,771

68

Down 5 Sat1 Österreich Sat1 Österreich 624,505 603

67

Up 6 Heute Österreich Heute Österreich 156,743 1,951

66

Up 7 Esprit Österreich Esprit Österreich 386,526 1,151

66

Down 8 Ichkoche Österreich Ichkoche Österreich 186,439 1,622

66

No variation 9 Arbeiterkammer Österreich Arbeiterkammer Österreich 67,436 1,146

62

No variation 10 Nachrichten Österreich Nachrichten Österreich 80,439 762

62

Up 11 Erste Bank und Sparkasse Erste Bank und Sparkasse 74,140 707

61

Down 12 Unzensuriert Österreich Unzensuriert Österreich 35,669 1,146

61

Up 13 Oeamtc Österreich Oeamtc Österreich 72,312 343

59

Up 14 Kurier Österreich Kurier Österreich 68,897 230

59

Up 15 Vienna Österreich Vienna Österreich 53,316 229

58

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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