Facebook Local Brands - Arjantin

Total: 119

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Frizzé Frizzé 2,369,560 57,026

81

No variation 2 Greenpeace Argentina Greenpeace Argentina 2,677,487 27,688

80

No variation 3 McDonald's Argentina McDonald's Argentina 2,878,162 23,943

80

No variation 4 Samsung Argentina Samsung Argentina 2,890,942 10,884

78

No variation 5 Claro Argentina Claro Argentina 2,875,197 13,328

77

Up 6 Easy Argentina Easy Argentina 727,487 7,927

74

Up 7 Ciudad Argentina Ciudad Argentina 1,287,519 3,599

73

Down 8 Falabella Argentina Falabella Argentina 1,594,712 3,111

73

Down 9 Nestlé Argentina Nestlé Argentina 644,834 9,827

73

Down 10 Peugeot Argentina Peugeot Argentina 631,889 5,716

72

Down 11 Buenos Aires Participación Ciudadana Buenos Aires Participación Ciudadana 371,164 9,977

72

Up 12 Lagaceta Argentina Lagaceta Argentina 586,452 4,520

72

Down 13 Rimmel Moda Rimmel Moda 317,207 10,423

72

Up 14 Dafiti Argentina Dafiti Argentina 1,539,018 1,779

72

Down 15 Citroën Argentina Citroën Argentina 595,139 4,785

72

Down 16 Zonaprop Argentina Zonaprop Argentina 212,976 14,143

71

No variation 17 Honda Argentina Honda Argentina 862,384 2,935

71

Down 18 Garbarino Garbarino 2,570,553 533

70

No variation 19 Losandes Argentina Losandes Argentina 782,193 604

68

Up 20 La Segunda Seguros La Segunda Seguros 133,049 4,955

68

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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