Facebook Global Brands - İtalya

Total: 187

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Ferrari Ferrari 16,601,954 47,908

92

Up 2 Prada Prada 6,365,112 71,155

90

Down 3 Gucci Gucci 16,799,783 18,737

90

Down 4 Versace Versace 4,986,887 35,534

88

Up 5 Giorgio Armani Giorgio Armani 8,282,383 21,001

88

Down 6 Diesel Diesel 4,705,168 33,427

88

Down 7 Lamborghini Lamborghini 12,527,581 11,054

88

Up 8 Dolce&Gabbana Dolce&Gabbana 11,295,117 8,621

87

Down 9 Maserati Maserati 5,560,605 19,330

87

Down 10 Nutella Nutella 32,175,869 3,677

86

Up 11 Ducati Ducati 3,391,374 18,034

85

Down 12 Calzedonia Calzedonia 3,349,288 15,557

85

Down 13 Ferrero Rocher Ferrero Rocher 20,692,009 4,637

84

Up 14 Intimissimi Intimissimi 2,910,129 12,149

84

Down 15 Ray-Ban Ray-Ban 14,784,692 2,300

84

Up 16 Franklin & Marshall Franklin & Marshall 657,136 59,432

83

Up 17 Officine Panerai Officine Panerai 1,282,869 21,097

83

Down 18 Bulgari Bulgari 4,326,010 6,056

83

Down 19 Fendi Fendi 2,578,560 8,200

82

Down 20 Tod's Tod's 1,166,102 20,654

82

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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