Facebook Brands & Organisations - Kolombiya

Total: 141

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Juan Valdez Café Juan Valdez Café 4,024,434 10,949

78

No variation 2 Cerveza Aguila Cerveza Aguila 1,644,423 11,180

77

Up 3 Baileys Colombia Baileys Colombia 363,455 59,704

76

Down 4 Cerveza Poker Cerveza Poker 1,111,351 16,888

76

No variation 5 Old Parr Old Parr 1,333,431 7,092

74

No variation 6 NotiMillos NotiMillos 441,654 10,853

74

No variation 7 Policía Colombia Policía Colombia 1,350,600 2,114

72

Up 8 Leonisa Leonisa 833,841 2,680

71

Up 9 Eluniversal Colombia Eluniversal Colombia 465,296 2,307

70

No variation 10 Movistar Colombia Movistar Colombia 1,773,786 582

69

Down 11 Centro Democrático Centro Democrático 289,556 2,883

69

No variation 12 FloresparaColombia FloresparaColombia 75,315 21,865

68

No variation 13 Postobón Postobón 366,497 2,192

67

Up 14 Éxito Éxito 1,624,470 274

67

Down 15 Servicio Nacional de Aprendizaje (Sena) Servicio Nacional de Aprendizaje (Sena) 618,259 727

67

No variation 16 Creaciones Tejidas Creaciones Tejidas 384,989 595

66

No variation 17 Claro Colombia Claro Colombia 1,037,559 224

66

No variation 18 Totto Totto 4,184,728 83

65

No variation 19 Rcn Colombia Rcn Colombia 366,945 478

65

Up 20 ECOPETROL S.A ECOPETROL S.A 345,605 501

64

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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