Alianzo Rank Global Brands - Rusya

  • Adygeya
  • Altay
  • Altayskiy
  • Amur
  • Arkhangelskaya
  • Astrakhan
  • Bashkortostan
  • Belgorod
  • Brjansk
  • Buryatiya
  • Chechnya
  • Chelyabinsk Oblast
  • Chukotskiy Avtonomnyy Okrug
  • Chuvashia
  • Dagestan
  • Ingushetiya
  • Irkutsk
  • Ivanovo
  • Jaroslavl
  • Jewish Autonomous Oblast
  • Kabardino-Balkariya
  • Kaliningrad
  • Kalmykiya
  • Kaluga
  • Kamtsjatka
  • Karachayevo-Cherkesiya
  • Kareliya
  • Kemerovo
  • Khabarovsk Krai
  • Khakasiya
  • Khanty-Mansiyskiy Avtonomnyy Okrug
  • Kirov
  • Komi
  • Kostroma
  • Krasnodarskiy
  • Krasnoyarskiy
  • Kurgan
  • Kursk
  • Leningrad
  • Lipetsk
  • Magadan
  • Mariy-El
  • Mordoviya
  • Moscow
  • Moskovskaya
  • Murmansk
  • Nenetskiy Avtonomnyy Okrug
  • Nizjnij Novgorod
  • North Ossetia
  • Novgorod
  • Novosibirsk
  • Omsk
  • Orenburg
  • Orjol
  • Penza
  • Perm
  • Primorskiy
  • Pskov
  • Rjazan
  • Rostov
  • Sakha
  • Sakhalin
  • Samara
  • Saratov
  • Smolensk
  • St.-Petersburg
  • Stavropol'skiy
  • Sverdlovsk
  • Tambov
  • Tatarstan
  • Tjumen
  • Tomsk
  • Tula
  • Tverskaya
  • Tyva
  • Udmurtiya
  • Uljanovsk
  • Vladimir
  • Volgograd
  • Vologda
  • Voronezj
  • Yamalo-Nenetskiy Avtonomnyy Okrug
  • Zabaykal’skiy Kray

Total: 58

  # PROFILE
No variation 1 Kaspersky Kaspersky 85 70 70 64 73 49 48 44 75 61 0 0
No variation 2 Pepe Jeans London Pepe Jeans London 0 53 68 56 1 54 60 69 45 29 30 0
No variation 3 Gazprom Gazprom 0 23 53 26 39 0 0 51 82 41 0 0
No variation 4 Лукойл (Lukoil) Лукойл (Lukoil) 0 36 57 0 0 0 0 0 76 57 0 0
No variation 5 Ministry of Defence of the Russian Federation (Минобороны России) Ministry of Defence of the Russian Federation (Минобороны России) 0 72 66 83 0 0 0 55 0 83 0 0
No variation 6 Wildberries.ru Wildberries.ru 56 45 61 52 0 61 0 62 0 80 0 0
No variation 7 Footasylum Footasylum 0 55 65 59 0 34 44 56 0 0 0 0
No variation 8 LinguaLeo LinguaLeo 66 54 61 77 0 18 0 0 0 84 0 0
No variation 9 Sunlight Sunlight 1 25 64 62 0 34 0 57 0 96 0 0
No variation 10 Screwfix Screwfix 0 56 71 61 0 0 0 0 0 0 0 0
No variation 11 Мультиварки Redmond Мультиварки Redmond 0 39 45 61 0 0 0 50 0 78 0 0
No variation 12 Carluccio's Carluccio's 0 57 58 0 0 0 0 47 0 0 0 0
Up 13 Bashneft Bashneft 0 28 39 0 0 0 0 0 47 68 0 0
Up 14 USC Fashion USC Fashion 1 52 54 0 0 0 58 54 0 0 0 0
Down 15 KupiVIP.ru KupiVIP.ru 57 46 47 54 52 0 0 0 0 70 0 0
Down 16 Ютинет.Ру Ютинет.Ру 0 26 29 27 0 0 0 0 46 59 0 0
No variation 17 OZON.ru / ОЗОН.ру OZON.ru / ОЗОН.ру 12 49 61 0 18 35 0 0 0 61 0 0
Up 18 The Skolkovo Foundation The Skolkovo Foundation 15 50 45 59 0 7 0 0 0 0 0 0
Down 19 Skiddle Skiddle 0 55 62 0 0 40 0 0 0 0 0 0
No variation 20 Ekaterina Cultural Foundation Ekaterina Cultural Foundation 0 26 50 16 0 6 0 51 0 34 0 0

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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