Youtube Local Brands - Brasil

Total: 206

  # PROFILE SUBSCRIBERS VIEWS ranking
Up 1 Claro Brasil ClaroBrasil 462,537 402,347,285

91

Down 2 Sony Pictures Brasil SonyPicturesBrasil 379,121 298,005,443

90

No variation 3 Burger King Brasil burgerkingbr 34,163 47,503,693

85

Up 4 Vivo Vivo 965,841 347,378,366

84

Up 5 Descomplica Descomplica 1,329,026 92,535,242

84

Down 6 Nissan Brasil nissanoficial 284,752 182,712,657

84

Down 7 Fiat Automóveis Brasil fiat 560,737 149,170,587

83

Up 8 Netshoes netshoes 206,069 115,498,561

81

Up 9 Santander Brasil santanderbrasil 121,837 273,219,037

80

Up 10 Moto Brasil siteMOTOcombr 62,852 18,953,837

80

Down 11 Pantene Brasil pantenebrasil 217,243 91,401,028

79

Down 12 Discoverybrasil Brasil discoverybrasil 240,252 59,265,553

79

Up 13 Itaipava itaipavapilsen 34,720 84,804,877

78

Down 14 Gran Cursos Online grancursostv 503,608 47,399,894

78

No variation 15 OMO Brasil omobrasil 43,186 39,136,599

78

Up 16 L'Oreal Paris Brasil lorealparisbrasil 92,300 179,505,799

77

Up 17 Motorola Brasil motorolabrasil 311,535 258,512,339

76

Up 18 Samsung Brasil samsungexperience 127,838 156,845,787

75

Up 19 Renault Brasil RenaultBrasil 266,972 72,831,111

75

Up 20 Johnnie Walker Brasil Johnnie Walker Brasil 72,286 54,054,555

74

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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