Youtube Global Brands - Suíça

Total: 66

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 FIFA FIFATV 2,017,003 585,730,769

94

No variation 2 Nespresso nespresso 286,166 233,256,183

78

No variation 3 World Economic Forum WorldEconomicForum 147,656 24,361,989

77

Up 4 ABB abb 19,524 6,237,916

72

Down 5 Longines longineswatches 11,853 42,524,917

70

No variation 6 Swiss International Air Lines SwissIntlAirLines 29,194 13,477,566

70

Up 7 Mammut MAMMUT 28,067 8,617,142

69

Down 8 TAG Heuer TAGHeuerOnline 37,983 36,158,392

68

Down 9 World Health Organization (WHO) World Health Organization (WHO) 60,525 14,578,168

68

Down 10 MSC Cruises MSCCruisesOfficial 14,896 6,418,143

66

No variation 11 Rolex WorldOfRolex 80,285 18,021,901

65

Up 12 UBS ubsglobal 14,576 16,262,801

65

Up 13 Tissot tissot 18,075 17,221,303

65

Up 14 Doctors Without Borders/ Médecins Sans Frontières (MSF) MSF 15,812 5,042,681

63

Up 15 Victorinox Victorinox 14,286 19,268,915

63

Up 16 Roche roche 11,538 6,512,638

62

Up 17 WWF (World Wide Fund for Nature) WWF International 67,824 7,066,875

62

Down 18 IWC Watches iwcwatches 27,055 51,042,896

62

Up 19 Piaget Piaget 29,971 41,900,007

62

Down 20 Omega omega 0 45,155,916

61

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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