Youtube Brands & Organisations - Chili

  • Antofagasta
  • Arica y Parinacota
  • Atacama
  • Aysén del General Carlos Ibáñez del Campo
  • Biobío
  • Coquimbo
  • La Araucanía
  • Libertador General Bernardo O'Higgins
  • Los Lagos
  • Los Ríos
  • Magallanes y Antártica Chilena
  • Maule
  • Metropolitana de Santiago
  • Tarapacá
  • Valparaíso

Total: 31

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Sodimac Homecenter lacasadechile 818,766 248,371,295

86

No variation 2 Lucchetti mamalucchettioficial 107,166 76,697,075

79

Up 3 Movistar Chile movistarchile 32,694 68,934,913

79

Down 4 Mundo LG Chile MundoLGChile 37,716 62,985,863

78

No variation 5 Falabella Falabella Chile 55,863 72,240,883

74

No variation 6 Latam Airlines LATAM Airlines 63,524 30,125,750

60

Up 7 Telepizza Chile telepizzachilesa 1,064 1,173,743

60

Down 8 Google Chile ytgoogcl 12,311 3,211,656

59

Down 9 Poderjudicial Chile pjudicialchile 15,243 3,743,347

58

Down 10 Ripley Chile RipleyChile 28,547 71,448,175

57

No variation 11 Uchile Chile uchile 2,934 485,781

57

No variation 12 umayor laumayor 4,031 6,293,075

56

Up 13 PC Factory mediospcfactory 6,883 383,477

56

Down 14 Gobierno de Chile LAMONEDA 7,018 5,033,268

56

No variation 15 Cine Hoyts Chile hoytschile 4,828 2,775,275

56

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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