Twitter Brands & Organisations - Colômbia

Total: 146

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 Policía Colombia @PoliciaColombia 1,040,758 8

72

No variation 2 Servicio Nacional de Aprendizaje (Sena) @SENAComunica 647,401 11

70

No variation 3 Centro Democrático @CeDemocratico 206,867 106

70

No variation 4 Coca-Cola Colombia @CocaColaCol 430,873 27

68

No variation 5 Secretaría de Movilidad de Bogotá @SectorMovilidad 1,270,753 2

67

No variation 6 Banco de la República de Colombia @BancoRepublica 261,471 5

66

Up 7 ECOPETROL S.A @ECOPETROL_SA 201,923 6

65

Up 8 Bancolombia @Bancolombia 242,320 8

65

Down 9 Avianca @Avianca 803,132 1

65

Up 10 Latam Colombia @LATAM_CO 606,177 0

64

Up 11 Instituto Humboldt @inst_humboldt 52,810 15

63

Down 12 Eluniversal Colombia @ElUniversalCtg 306,141 1

63

Up 13 NotiMillos @NotiMilloscom 70,947 23

62

Up 14 Secretaría de Movilidad de Medellín @sttmed 493,879 0

62

Down 15 Café de Colombia @CafedeColombia 112,146 4

62

Down 16 Trampos Colombia @trampos 105,292 0

61

No variation 17 Movistar Colombia @MovistarCo 272,697 1

61

Up 18 Juan Valdez Café @JuanValdezCafe 282,214 2

61

Up 19 Totto @TottoColombia 100,855 5

60

No variation 20 Laopinion Colombia @laopinioncucuta 127,136 0

59

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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