Facebook Local Brands - Reino Unido

Total: 502

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Coca-Cola Great Britain Coca-Cola Great Britain 2,466,676 57,078

82

Up 2 B&M Stores B&M Stores 1,134,142 18,390

77

Down 3 Cambridge English Language Assessment Cambridge English Language Assessment 2,528,359 10,461

77

Up 4 Missguided Missguided 726,288 22,455

77

Down 5 Home Bargains Home Bargains 1,244,007 14,987

76

Down 6 Activeyou United Kingdom Activeyou United Kingdom 1,382,680 6,257

76

Up 7 Visit London Visit London 213,871 47,049

75

Down 8 Sony Pictures UK Sony Pictures UK 676,469 12,154

75

Down 9 Jack Daniel's UK Jack Daniel's UK 748,306 11,655

75

Down 10 Greenpeace UK Greenpeace UK 392,466 16,262

74

Up 11 Santander UK Santander UK 352,201 14,696

73

Down 12 Tesco Tesco 1,794,426 2,447

73

Up 13 Thomas Cook UK Thomas Cook UK 508,896 9,623

73

Up 14 Lipsy London Lipsy London 339,199 13,639

73

Down 15 Ford UK Ford UK 354,910 11,276

72

Down 16 Visit Britain Visit Britain 763,337 5,511

72

Up 17 Housetohome United Kingdom Housetohome United Kingdom 510,873 3,695

71

Up 18 Domino's Pizza UK Domino's Pizza UK 920,311 1,802

70

Up 19 Poundland Poundland 305,855 5,777

70

Down 20 Fragrance Direct Fragrance Direct 172,322 9,996

70

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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