Facebook Local Brands - Alemanha

Total: 792

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
Up 1 Abindenurlaub Deutschland Abindenurlaub Deutschland 1,171,304 17,792

77

Down 2 Audi Deutschland Audi Deutschland 1,152,611 16,754

77

No variation 3 DefShop DefShop 2,083,722 4,200

75

No variation 4 Nivea Deutschland Nivea Deutschland 758,506 10,811

74

Up 5 Schuhtempel24 Deutschland Schuhtempel24 Deutschland 468,473 13,915

74

Down 6 L'Oréal Paris Deutschland L'Oréal Paris Deutschland 681,999 9,374

73

Down 7 Gameone Deutschland Gameone Deutschland 614,634 22,139

73

Up 8 Media Markt Deutschland Media Markt Deutschland 1,714,700 2,822

73

Up 9 NIVEA East Africa NIVEA East Africa 374,690 11,401

73

Down 10 Elbenwald Deutschland Elbenwald Deutschland 307,249 12,510

73

Up 11 Urlaubspiraten Deutschland Urlaubspiraten Deutschland 1,869,861 1,359

72

Up 12 Kino Deutschland Kino Deutschland 754,182 2,689

72

Down 13 Haribo Haribo 935,375 2,783

72

No variation 14 Jacobcomputer Deutschland Jacobcomputer Deutschland 88,719 34,438

72

Up 15 McDonald's Deutschland McDonald's Deutschland 2,318,495 1,105

72

No variation 16 Tropicalislands Deutschland Tropicalislands Deutschland 493,319 5,929

71

Down 17 Filmstarts Deutschland Filmstarts Deutschland 571,565 2,874

71

Down 18 Babybel.de Babybel.de 370,706 7,629

71

Up 19 Glossybox Deutschland Glossybox Deutschland 195,166 10,527

71

Down 20 Jägermeister Deutschland Jägermeister Deutschland 451,631 4,708

71

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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