Facebook Local Brands - Croácia

  • Bjelovarsko—Bilogorska
  • Brodsko-Posavska
  • Dubrovačko-Neretvanska
  • Grad Zagreb
  • Istarska
  • Karlovačka
  • Koprivničko-Križevačka
  • Krapinsko-Zagorska
  • Ličko-Senjska
  • Međimurska
  • Osječko-Baranjska
  • Požeško-slavonska
  • Primorsko-goranska
  • Šibensko-kninska
  • Sisačko-moslavačka
  • Splitsko-dalmatinska
  • Varaždinska
  • Virovitičko-Podravska
  • Vukovarsko-srijemska
  • Zadarska
  • Zagrebačka

Total: 24

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 24sata Hrvatska 24sata Hrvatska 603,548 2,039

70

Up 2 Index Hrvatska Index Hrvatska 606,334 2,027

70

Down 3 Nivea Hrvatska Nivea Hrvatska 198,148 3,922

68

Down 4 Net Hrvatska Net Hrvatska 437,351 619

67

No variation 5 Dorina Dorina 30,826 7,554

65

No variation 6 Links Hrvatska Links Hrvatska 98,194 1,713

64

Up 7 Novilist Hrvatska Novilist Hrvatska 55,391 888

62

Up 8 Poslovni Hrvatska Poslovni Hrvatska 143,326 234

61

Down 9 Vecernji Hrvatska Vecernji Hrvatska 330,542 56

60

Down 10 Dnevno Hrvatska Dnevno Hrvatska 75,213 230

59

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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