Facebook Local Brands - Chili

Total: 61

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Mundo LG Chile Mundo LG Chile 1,639,222 9,670

76

No variation 2 Movistar Chile Movistar Chile 1,011,974 7,247

74

No variation 3 PC Factory PC Factory 261,030 16,598

73

No variation 4 MasterCard Chile MasterCard Chile 491,324 5,987

70

No variation 5 Telepizza Chile Telepizza Chile 481,702 2,511

69

No variation 6 Cine Hoyts Chile Cine Hoyts Chile 544,696 1,289

68

Up 7 Lan Airlines Spain Lan Airlines Spain 301,836 1,252

67

Down 8 Cocha Cocha 256,403 1,691

66

Up 9 Ministerio de Educación - Chile Ministerio de Educación - Chile 287,393 1,320

66

Up 10 Americanino Chile Americanino Chile 435,695 935

66

Up 11 Zmart Chile Zmart Chile 419,149 674

66

Down 12 Larojadeportes Chile Larojadeportes Chile 912,216 243

65

Down 13 Movilh Chile Movilh Chile 106,883 2,281

65

Down 14 Ripley Chile Ripley Chile 1,446,524 124

65

Down 15 Drive Drive 118,283 4,171

64

Down 16 Dafiti Chile Dafiti Chile 681,131 171

64

No variation 17 Demre Chile Demre Chile 69,573 1,704

63

Down 18 Gobierno de Chile Gobierno de Chile 211,329 350

63

Down 19 Uchile Chile Uchile Chile 116,554 702

62

No variation 20 Shoshan Chile Shoshan Chile 62,195 1,713

62

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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