Facebook Local Brands - Argentina

Total: 119

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Frizzé Frizzé 2,366,467 39,006

80

No variation 2 Claro Argentina Claro Argentina 2,872,486 25,034

79

No variation 3 McDonald's Argentina McDonald's Argentina 2,916,893 12,162

78

Up 4 Samsung Argentina Samsung Argentina 2,941,864 5,762

76

Down 5 Greenpeace Argentina Greenpeace Argentina 2,720,663 3,458

75

No variation 6 Johnson's Baby Argentina Johnson's Baby Argentina 446,174 26,705

74

No variation 7 Honda Argentina Honda Argentina 871,234 6,766

74

No variation 8 Easy Argentina Easy Argentina 777,184 8,337

74

Up 9 Dafiti Argentina Dafiti Argentina 1,590,990 2,537

73

Up 10 Peugeot Argentina Peugeot Argentina 656,611 4,935

72

Up 11 Banco Provincia Banco Provincia 213,225 11,574

71

Down 12 Ciudad Argentina Ciudad Argentina 1,319,110 1,460

71

Down 13 Netshoes Argentina Netshoes Argentina 1,387,486 1,710

71

Down 14 Garbarino Garbarino 2,627,206 717

71

Down 15 Falabella Argentina Falabella Argentina 1,616,455 1,332

71

No variation 16 Rimmel Moda Rimmel Moda 319,211 3,707

69

No variation 17 Tusecreto Argentina Tusecreto Argentina 343,231 2,841

69

No variation 18 Buenos Aires Participación Ciudadana Buenos Aires Participación Ciudadana 371,977 3,422

69

Up 19 Citroën Argentina Citroën Argentina 606,552 1,538

69

Up 20 Compumundo Argentina Compumundo Argentina 525,513 1,667

69

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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