Facebook Global Brands - Suécia

Total: 57

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
Up 1 Nobel Prize Nobel Prize 3,963,451 8,627

85

Down 2 H&M H&M 33,539,618 844

84

Up 3 TrueCaller TrueCaller 2,412,935 12,740

83

Down 4 Volvo Cars Volvo Cars 1,911,519 11,959

83

No variation 5 Scania Scania 1,764,061 5,890

82

No variation 6 Daniel Wellington Daniel Wellington 902,066 7,240

80

No variation 7 ABSOLUT ABSOLUT 7,244,607 913

79

No variation 8 COS (Collection of Style) COS (Collection of Style) 439,790 8,030

78

Up 9 Happy Socks Happy Socks 659,577 2,135

76

Down 10 Hasselblad Hasselblad 335,992 3,402

75

Up 11 SKF SKF 353,621 1,919

73

Down 12 Make Up Store Make Up Store 141,382 2,557

72

No variation 13 Electrolux Electrolux 4,546,915 88

71

No variation 14 Hästens Hästens 347,363 702

70

No variation 15 & Other Stories & Other Stories 262,624 622

69

No variation 16 K-Swiss K-Swiss 767,351 152

68

No variation 17 Rebtel Rebtel 235,655 256

67

Up 18 Atlas Copco Atlas Copco 41,607 1,269

65

Down 19 SAS (Scandinavian Airlines System) SAS (Scandinavian Airlines System) 1,227,851 23

65

Up 20 Propellerhead Propellerhead 104,739 253

65

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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