Facebook Global Brands - Suécia

Total: 61

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Nobel Prize Nobel Prize 4,031,429 13,838

86

No variation 2 Scania Scania 1,841,055 11,203

83

No variation 3 H&M H&M 34,864,247 428

82

No variation 4 Make Up Store Make Up Store 159,656 81,104

82

No variation 5 Volvo Cars Volvo Cars 1,947,880 5,630

81

No variation 6 Koenigsegg Koenigsegg 1,009,082 11,068

81

No variation 7 Daniel Wellington Daniel Wellington 1,049,303 2,424

78

No variation 8 TrueCaller TrueCaller 2,405,670 1,797

78

No variation 9 COS (Collection of Style) COS (Collection of Style) 472,975 6,049

77

No variation 10 Hasselblad Hasselblad 360,741 6,500

77

No variation 11 ABSOLUT ABSOLUT 7,815,986 216

75

No variation 12 SKF SKF 382,919 3,298

75

No variation 13 Happy Socks Happy Socks 724,199 679

73

No variation 14 Pingdom Pingdom 56,230 18,796

73

Up 15 Ruzzlegame Ruzzlegame 577,967 514

70

Up 16 & Other Stories & Other Stories 270,656 742

70

Down 17 Electrolux Electrolux 4,638,677 57

70

Up 18 Propellerhead Propellerhead 109,774 1,501

69

Down 19 Haglöfs Haglöfs 169,222 1,010

69

No variation 20 Hästens Hästens 345,490 1,267

68

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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