Facebook Global Brands - Itália

Total: 185

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
Up 1 Prada Prada 6,263,136 195,580

95

Down 2 Lamborghini Lamborghini 12,468,907 63,467

94

No variation 3 Ferrari Ferrari 16,599,744 32,525

93

Up 4 Giorgio Armani Giorgio Armani 8,239,279 48,192

91

Down 5 Gucci Gucci 16,518,631 16,605

91

Down 6 Maserati Maserati 5,543,711 55,628

91

No variation 7 Ferrero Rocher Ferrero Rocher 20,623,444 9,127

89

Up 8 Intimissimi Intimissimi 2,829,990 44,807

89

Down 9 Dolce&Gabbana Dolce&Gabbana 11,182,402 9,338

88

Up 10 Versace Versace 4,897,712 20,369

88

Up 11 Ray-Ban Ray-Ban 14,602,587 6,581

88

Down 12 Diesel Diesel 4,683,989 21,134

88

Down 13 Calzedonia Calzedonia 3,251,196 21,111

87

Down 14 Bulgari Bulgari 4,250,894 16,722

87

Down 15 Nutella Nutella 32,077,396 2,144

86

Up 16 Kiko Make Up Milano Kiko Make Up Milano 4,269,269 9,616

85

Down 17 Ducati Ducati 3,372,228 7,774

85

No variation 18 Kinder Kinder 11,829,313 3,366

84

Up 19 TEZENIS TEZENIS 2,242,329 7,362

83

No variation 20 Valentino Valentino 2,726,121 6,834

83

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

View more

2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
View more

3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

View more