Facebook Global Brands - Dinamarca

Total: 43

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Pandora Pandora 13,164,523 8,015

87

No variation 2 hummel hummel 2,057,827 13,915

83

No variation 3 Maersk Group Maersk Group 2,450,967 4,246

81

No variation 4 Maersk Line Maersk Line 1,121,065 6,292

79

No variation 5 Ecco Ecco 1,847,956 2,796

77

Up 6 Novo Nordisk Novo Nordisk 506,552 2,750

75

Down 7 Carlsberg Carlsberg 2,789,043 812

75

No variation 8 Vero Moda Vero Moda 2,804,593 282

73

No variation 9 JACK & JONES JACK & JONES 2,180,397 222

72

No variation 10 Tuborg Tuborg 1,890,026 244

71

Up 11 Sweetdeal Sweetdeal 137,219 1,714

71

Up 12 Spirit Icons Spirit Icons 37,644 17,530

71

Down 13 Vivino Vivino 134,969 1,864

70

Down 14 Lego Lego 12,741,953 10

70

Up 15 Arkk Arkk 51,490 3,868

70

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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