Facebook Global Brands - Argentina

Total: 63

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
Up 1 Cerveza Brahma Cerveza Brahma 1,626,279 40,168

86

Down 2 Aerolíneas Argentinas Aerolíneas Argentinas 1,630,514 37,567

86

No variation 3 Quilmes Quilmes 4,391,644 4,312

82

No variation 4 Pico Dulce Pico Dulce 1,127,004 22,571

81

No variation 5 Cerveza Patagonia Cerveza Patagonia 664,246 13,022

80

No variation 6 47 Street 47 Street 2,224,039 2,161

79

No variation 7 Avenida.com Avenida.com 570,156 15,948

79

Up 8 Ricky Sarkany Ricky Sarkany 1,013,289 3,576

78

Down 9 La Martina La Martina 284,540 1,731

73

No variation 10 Owoko Owoko 444,726 933

72

No variation 11 María Rivolta María Rivolta 63,455 5,737

72

No variation 12 YPF YPF 470,897 514

70

No variation 13 Selú Selú 169,261 1,192

70

Up 14 Etiqueta Negra Etiqueta Negra 140,496 528

67

Down 15 Las Pepas Las Pepas 227,054 209

66

No variation 16 Paez Paez 405,859 73

64

No variation 17 Eventioz Eventioz 298,541 122

64

Up 18 Comparaencasa.com Comparaencasa.com 112,380 74

61

No variation 19 Tienda Nube Tienda Nube 106,829 38

60

No variation 20 Academia Solidaria de Arte Academia Solidaria de Arte 7,310 2,009

59

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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