Facebook Brands & Organisations - França

Total: 821

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Louis Vuitton Louis Vuitton 20,598,316 155,911

89

No variation 2 Chanel Chanel 20,370,557 102,336

88

No variation 3 Christian Dior Christian Dior 16,214,353 22,083

84

No variation 4 Bugatti Bugatti 4,646,459 62,451

83

No variation 5 Lacoste Lacoste 14,749,992 9,116

81

Up 6 Bata Bata 4,193,678 17,773

79

Up 7 Wiko Mobile Wiko Mobile 1,999,051 31,060

79

No variation 8 L'Oréal Group L'Oréal Group 2,118,956 35,464

79

Down 9 Hermés Hermés 2,886,514 19,340

79

Down 10 Yves Saint Laurent Yves Saint Laurent 2,801,413 22,295

79

Up 11 Jennyfer Jennyfer 2,830,473 15,630

78

No variation 12 Parfums Givenchy Parfums Givenchy 1,852,636 20,975

78

Down 13 Moët & Chandon Moët & Chandon 2,298,496 22,435

78

Down 14 Balenciaga Balenciaga 1,266,216 30,864

78

Up 15 Institut National de l'Audiovisuel (INA) Institut National de l'Audiovisuel (INA) 679,114 31,660

77

No variation 16 M&M's France M&M's France 2,322,792 14,758

77

No variation 17 Undiz Undiz 1,454,267 14,560

77

Up 18 Coca-Cola France Coca-Cola France 3,222,763 8,501

77

No variation 19 L'Oréal Paris L'Oréal Paris 33,211,527 8,132

77

Down 20 Orangina Orangina 980,635 23,941

77

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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