Facebook Brands & Organisations - Colômbia

Total: 139

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Cerveza Aguila Cerveza Aguila 1,630,356 47,014

80

No variation 2 Juan Valdez Café Juan Valdez Café 4,020,233 4,936

76

No variation 3 Old Parr Old Parr 1,331,822 10,680

76

No variation 4 Baileys Colombia Baileys Colombia 358,893 36,298

75

No variation 5 Cerveza Poker Cerveza Poker 1,110,146 8,395

74

Up 6 Policía Colombia Policía Colombia 1,350,021 5,924

74

Down 7 Chapstick Colombia Chapstick Colombia 148,001 26,643

72

No variation 8 Leonisa Leonisa 828,121 2,801

71

Up 9 NotiMillos NotiMillos 439,477 4,110

71

Down 10 Eluniversal Colombia Eluniversal Colombia 463,130 3,147

70

No variation 11 Movistar Colombia Movistar Colombia 1,765,831 725

70

Up 12 Servicio Nacional de Aprendizaje (Sena) Servicio Nacional de Aprendizaje (Sena) 616,197 1,068

68

Up 13 FloresparaColombia FloresparaColombia 75,218 19,732

67

Up 14 Carulla Carulla 781,291 569

67

Down 15 Creaciones Tejidas Creaciones Tejidas 384,310 1,063

67

Down 16 Centro Democrático Centro Democrático 287,498 1,370

67

Down 17 Latam Colombia Latam Colombia 1,187,125 332

67

Up 18 Totto Totto 4,171,871 127

66

Up 19 Americanino Colombia Americanino Colombia 274,387 1,121

66

Down 20 Café de Colombia Café de Colombia 335,111 1,007

66

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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