Alianzo Rank Local Brands - Índia

Total: 335

  # PROFILE
No variation 1 State Bank of India State Bank of India 0 70 90 83 70 0 34 0 77 0 0 0
No variation 2 ICICI Bank ICICI Bank 0 66 95 66 73 0 0 0 75 0 0 0
No variation 3 HDFC Bank HDFC Bank 0 65 82 73 69 52 24 0 70 0 0 0
No variation 4 Idea Idea 0 52 68 89 54 0 22 0 87 0 0 0
No variation 5 Audi India Audi India 0 64 87 66 0 0 0 63 51 0 0 0
Up 6 Aam Aadmi Party (AAP) Aam Aadmi Party (AAP) 0 83 87 77 0 0 0 0 57 0 0 0
Down 7 Airtel India Airtel India 0 72 70 83 57 0 0 0 67 0 0 0
No variation 8 IndiGo IndiGo 0 60 82 0 0 0 0 0 83 0 0 0
Up 9 Aircel India Aircel India 0 54 86 46 0 0 0 0 67 0 0 0
Down 10 Cafe Coffee Day Cafe Coffee Day 0 63 86 54 1 0 0 0 57 0 0 0
No variation 11 Bharatiya Janata Party (BJP) Bharatiya Janata Party (BJP) 0 87 96 83 0 50 0 65 0 0 0 0
No variation 12 Reliance Mobile Reliance Mobile 0 55 76 47 0 0 0 0 69 0 0 0
No variation 13 Air India Air India 0 48 73 0 0 0 0 0 86 0 0 0
No variation 14 Royal Enfield Royal Enfield 0 63 65 74 0 41 0 0 56 0 0 0
No variation 15 Bajaj Finserv Bajaj Finserv 26 48 73 69 62 74 0 0 38 0 0 0
No variation 16 Kurkure Kurkure 0 52 75 54 0 0 0 0 53 0 0 0
No variation 17 Volkswagen India Volkswagen India 0 58 80 72 5 19 0 0 38 0 0 0
No variation 18 Axis Bank Axis Bank 0 58 93 65 69 48 0 55 0 0 0 0
No variation 19 BMW India BMW India 0 68 81 0 0 0 0 0 51 0 0 0
No variation 20 Pepsi India Pepsi India 0 57 90 78 0 55 35 54 0 0 0 0

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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