Youtube Local Brands - Indie

Total: 82

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Samsung Mobile India Samsungmobileindia 717,942 354,671,634

92

No variation 2 Airtel India INAirtel 337,749 306,492,335

90

No variation 3 Idea ideacellularltd 214,420 169,351,847

86

Up 4 Bharatiya Janata Party (BJP) Bharatiya Janata Party 271,512 93,075,883

82

Down 5 State Bank of India TheOfficialSBI 97,151 104,226,779

82

No variation 6 L'Oréal India L’Oréal Paris India 79,620 73,068,910

79

No variation 7 Royal Enfield Royal Enfield 79,658 25,614,805

78

No variation 8 Volkswagen India volkswagenvwin 44,364 35,281,323

77

No variation 9 Aam Aadmi Party (AAP) Aam Aadmi 66,942 11,324,830

76

Up 10 Domino's Pizza India dominosindia 11,396 21,957,015

74

Down 11 Axis Bank axisbank 17,354 24,844,109

73

Up 12 Sunsilk India Sunsilk India 21,403 31,289,028

73

No variation 13 Nivea India NIVEAIndia 31,845 81,743,627

73

Down 14 Maybelline New York India Maybelline New York India 81,180 32,503,705

72

No variation 15 Meri Maggi MERI MAGGI 108,494 69,806,980

70

No variation 16 Mercedes-Benz India Mercedes-Benz India 36,712 19,478,851

69

No variation 17 KFC India KFCinIndia 22,052 22,091,530

69

No variation 18 Bajaj Finserv Bajaj Finserv 11,405 25,596,550

69

Up 19 Lay's India yourlaysflavour 42,765 30,252,911

69

Up 20 Audi India audiofindia 85,186 44,434,370

68

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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