Youtube Global Brands - Szwajcaria

Total: 66

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 FIFA FIFATV 1,925,584 557,333,144

92

No variation 2 Nespresso nespresso 235,185 180,221,362

80

No variation 3 World Economic Forum WorldEconomicForum 139,078 23,471,457

77

No variation 4 Mammut MAMMUT 27,198 8,372,967

75

Up 5 Breitling BreitlingOfficial 24,079 8,688,164

71

Down 6 MSC Cruises MSCCruisesOfficial 13,166 5,887,420

70

No variation 7 Victorinox Victorinox 13,713 19,093,205

70

Up 8 World Health Organization (WHO) World Health Organization (WHO) 57,109 14,139,599

69

Down 9 Longines longineswatches 10,427 32,312,947

68

Up 10 Swiss International Air Lines SwissIntlAirLines 28,116 13,069,001

67

Up 11 TAG Heuer TAGHeuerOnline 37,094 35,705,435

67

Up 12 Tissot tissot 17,203 14,350,320

67

Up 13 Ricola Ricola 6,476 22,843,731

66

No variation 14 WWF (World Wide Fund for Nature) WWF International 67,275 6,989,937

66

Down 15 Omega omega 0 42,405,253

66

Up 16 IWC Watches iwcwatches 26,701 50,875,991

65

No variation 17 Rolex WorldOfRolex 77,342 19,447,084

65

No variation 18 ABB abb 18,379 5,743,198

65

Down 19 International Committee of the Red Cross - ICRC International Committee of the Red Cross (ICRC) 18,905 5,872,241

65

No variation 20 Chopard ChopardOfficial 5,301 10,625,494

63

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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