Youtube Global Brands - Singapur

Total: 21

No variation 1 Singapore Airlines singaporeair 38,865 33,207,600


Up 2 Zalora ZALORA 15,387 29,375,501


Down 3 DBS DBS 10,388 16,645,718


Down 4 Graphic India graphicindia 24,269 7,216,083


No variation 5 OCBC Bank channelocbc 1,719 4,292,758


No variation 6 Singapore Management University SmuTubeSg 3,118 5,230,536


No variation 7 Flextronics International FlextronicsIntl 1,414 985,297


No variation 8 NUS Business School NUSBizSchool 2,803 398,310


No variation 9 InMobi InMobi TV 981 172,604


No variation 10 muvee Technologies muveemaniacs 1,147 1,325,513


Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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