Youtube Global Brands - Kolumbia

  • Amazonas
  • Antioquia
  • Arauca
  • Atlántico
  • Bogotá D.C.
  • Bolívar
  • Boyacá
  • Caldas
  • Caquetá
  • Casanare
  • Cauca
  • Cesar
  • Chocó
  • Córdoba
  • Cundinamarca
  • Guainía
  • Guaviare
  • Huila
  • La Guajira
  • Magdalena
  • Meta
  • Nariño
  • Norte de Santander
  • Putumayo
  • Quindío
  • Risaralda
  • San Andrés y Providencia
  • Santander
  • Sucre
  • Tolima
  • Valle del Cauca
  • Vaupés
  • Vichada

Total: 39

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Claro Colombia clarocolombia 96,136 147,329,929

79

No variation 2 Éxito AlmacenesexitoTv 25,553 61,592,502

71

No variation 3 Avianca aviancachannel 30,209 46,465,672

71

No variation 4 epm EPMColombia 12,976 10,573,117

69

Up 5 Carroya Carroya 26,740 9,116,099

65

Down 6 Juan Valdez Café juanvaldezcafeco 7,894 48,925,467

65

Down 7 Totto TOTTOoficial 4,638 5,633,131

64

Up 8 ECOPETROL S.A EcopetrolOficial 3,136 6,141,508

60

Down 9 Sanitas Sanitastv 10,194 11,768,072

60

No variation 10 Postobón Sabores Postobon 1,277 5,929,300

59

No variation 11 IE Business School IEBusinessSchool 9,380 2,217,529

58

No variation 12 Fpl fpl 2,215 4,246,660

55

Up 13 Leonisa LeonisaChannel 6,379 3,103,247

55

Down 14 Ambar cervezasambar 1,254 3,781,855

55

No variation 15 Entradas.com entradas 3,046 649,660

53

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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