Youtube Global Brands - Brazylia

Total: 42

  # PROFILE SUBSCRIBERS VIEWS ranking
Up 1 iFood ifooddelivery 191,629 251,243,840

93

Down 2 Bradesco bradesco 324,911 348,157,645

92

Up 3 Itaú BancoItau 343,893 415,104,754

91

Down 4 Magazine Luiza MAGAZINELUIZACOM 790,470 201,995,230

90

No variation 5 Skol Skol 156,695 122,077,089

86

Up 6 O Boticário boticario 540,831 232,750,684

86

Down 7 Oi (Brasil Telecom) oi 199,290 299,115,405

85

Down 8 Cacau Show CacauShowBR 30,170 99,688,901

82

Down 9 GOL gol 70,500 50,490,759

79

Up 10 Seiiti Arata Arata Academy SPANISH 138,616 4,326,874

78

Down 11 Guaraná Antarctica guaranaantarctica 67,131 66,853,467

78

Up 12 Natura Brasil naturabemestarbem 216,860 91,298,938

77

Down 13 Lacta lactaoficial 31,742 81,880,314

76

Up 14 Eudora Eudora 42,147 8,395,374

76

Down 15 Ambev ambevbrasil 33,710 47,877,521

75

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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