Twitter Local Brands - Stany Zjednoczone

Total: 883

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 Nintendo of America @NintendoAmerica 9,457,504 1,113

100

No variation 2 ACLU (American Civil Liberties Union) @ACLU 1,453,572 491

93

No variation 3 American Red Cross @RedCross 5,599,909 64

91

Up 4 National Rifle Association @NRA 667,894 815

90

No variation 5 U.S. Marines @USMC 1,104,019 308

89

Down 6 McDonald's USA @McDonalds 3,576,666 133

89

Up 7 U.S. Army @USArmy 1,257,143 155

89

Down 8 Sony USA @Sony 4,248,612 65

89

No variation 9 The New York Public Library (NYPL) @nypl 2,510,372 28

86

Up 10 U.S. Air Force @usairforce 929,751 90

86

Down 11 The Humane Society of the United States @HumaneSociety 806,827 98

85

Up 12 Samsung Mobile USA @SamsungMobileUS 5,318,861 10

84

Up 13 National Oceanic and Atmospheric Administration (NOAA) @NOAA 932,901 29

84

Down 14 Kohl's @Kohls 821,566 223

83

Down 15 Human Rights Campaign @HRC 663,366 32

83

No variation 16 National Park Service @NatlParkService 474,824 78

83

Up 17 Senate Republicans @SenateGOP 588,432 42

83

No variation 18 National Wildlife Federation (NWF) @NWF 596,357 40

82

Down 19 Mercedes-Benz USA @MBUSA 711,977 130

82

Up 20 Louis Vuitton US @LouisVuitton_US 1,613,529 10

81

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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