Twitter Local Brands - Malezja

  • Johor
  • Kedah
  • Kelantan
  • Kuala Lumpur
  • Labuan
  • Malacca
  • Negeri Sembilan
  • Pahang
  • Penang
  • Perak
  • Perlis
  • Putrajaya
  • Sabah
  • Sarawak
  • Selangor
  • Terengganu

Total: 43

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 Tourism Malaysia @TourismMalaysia 410,292 41

79

No variation 2 Utusan Malaysia @UMonline 462,245 1

69

No variation 3 Amanz Malaysia @amanz 24,677 24

67

No variation 4 Thesundaily Malaysia @theSundaily 93,332 0

65

Up 5 KFC Malaysia @KFCmalaysia 32,074 60

64

Down 6 e27 @e27co 17,140 0

62

Down 7 Tnb Malaysia @Tenaga_Nasional 10,618 13

59

Down 8 Chinapress Malaysia @mychinapress 19,038 0

59

Down 9 Tgv Malaysia @TGVCinemas 39,602 0

59

No variation 10 Mudah Malaysia @mudah 16,234 3

56

Up 11 Zalora Malaysia @ZaloraMalaysia 26,672 1

55

Down 12 Pos Malaysia @pos4you 11,523 3

53

No variation 13 Um Malaysia @unimalaya 8,021 2

53

No variation 14 Iium Malaysia @OfficialIIUM 3,716 15

52

Up 15 Ondscene Malaysia @MyOndscene 3,764 2

51

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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