Twitter Local Brands - Włochy

Total: 315

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 La Feltrinelli @LaFeltrinelli 767,130 49

81

No variation 2 Partito Democratico @pdnetwork 245,879 107

80

No variation 3 Greenpeace Italia @Greenpeace_ITA 522,225 17

78

No variation 4 Palazzo Chigi - Governo Italiano @Palazzo_Chigi 569,216 19

78

No variation 5 UNICEF Italia @UNICEF_Italia 344,380 26

76

No variation 6 Infiniti USA @INFINITIUSA 214,324 19

74

No variation 7 Esteri Italia @ItalyMFA 107,564 24

73

No variation 8 Focus Italia @Focus_it 149,365 8

72

Up 9 Liberoquotidiano Italia @Libero_official 193,368 2

70

Up 10 Romatoday Italia @romatoday 278,228 2

69

Down 11 Vodafone Italia @VodafoneIT 359,280 0

69

Up 12 IKEA Italia @IKEAITALIA 619,400 0

68

Down 13 Samsung Italia @SamsungItalia 266,906 2

67

No variation 14 Ilmattino Italia @mattinodinapoli 231,780 0

67

No variation 15 Lettera43 Italia @Lettera43 100,101 1

67

Up 16 Ninjamarketing Italia @ninjamarketing 43,241 2

66

Down 17 Audi Italia @AudiIT 68,511 13

66

Up 18 Altroconsumo Italia @Altroconsumo 32,967 10

66

Up 19 Milanofinanza Italia @MilanoFinanza 98,650 0

66

Down 20 Renault Italia @renaultitalia 86,655 5

65

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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