Twitter Global Brands - Wielka Brytania

Total: 1071

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 Burberry @Burberry 8,553,118 326

90

No variation 2 Aston Martin @astonmartin 1,148,009 171

80

No variation 3 Alexander McQueen @McQueen 1,897,580 56

80

Up 4 Asos @ASOS 1,047,352 87

80

Down 5 Oxfam @Oxfam 843,378 21

78

No variation 6 Jimmy Choo @jimmychoo 1,509,306 40

78

Down 7 Topshop @Topshop 1,322,530 13

77

Up 8 Jaguar @Jaguar 988,572 65

77

Down 9 Land Rover @LandRover 654,202 129

76

Down 10 Bentley @BentleyMotors 923,205 62

76

Down 11 BBC Learning English @bbcle 475,240 32

76

Down 12 Raspberry Pi @Raspberry_Pi 365,200 23

75

Up 13 Ubuntu @ubuntu 277,018 35

74

No variation 14 Asda @asda 451,660 56

74

Up 15 Bitstamp @Bitstamp 253,597 56

73

No variation 16 Dorothy Perkins @Dorothy_Perkins 125,692 175

72

Up 17 Econsultancy @Econsultancy 238,000 4

72

Up 18 Net-a-porter.com @NETAPORTER 879,467 2

72

No variation 19 Vivienne Westwood @FollowWestwood 415,646 26

72

Up 20 Sky Bet @SkyBet 348,781 20

71

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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