Linkedin Local Brands - Hiszpania

Total: 473

  # PROFILE FOLLOWERS INTERACTIONS (IN LAST 10 ITEMS) ranking
No variation 1 Endesa Endesa 84,431 487

89

Up 2 Sony España Sony España 361,602 3,566

87

Down 3 Lidl España Lidl España 41,971 2,012

87

No variation 4 Ser Consultor de Banca - Banco Mediolanum Ser Consultor de Banca - Banco Mediolanum 18,722 1,034

83

Up 5 BBVA España BBVA España 23,102 309

81

Down 6 Movistar España Movistar España 269,574 484

80

Up 7 Kutxabank Kutxabank 8,952 318

77

Down 8 Dia España Dia España 30,025 1,706

77

No variation 9 Línea Directa Aseguradora Línea Directa Aseguradora 13,999 285

74

Up 10 Michael Page - España Michael Page - España 1,029,711 268

73

No variation 11 EVO Banco EVO Banco 21,889 459

72

Down 12 Universidad de Salamanca Universidad de Salamanca 86,806 122

72

Up 13 Universidad de Deusto Universidad de Deusto 58,463 441

72

Down 14 Caser Caser 16,040 326

71

No variation 15 Universidad Autónoma de Madrid Universidad Autónoma de Madrid 117,734 259

71

No variation 16 Banca March Banca March 10,921 305

71

No variation 17 Azti - Tecnalia Azti - Tecnalia 4,656 117

70

No variation 18 Comunidad de Madrid Comunidad de Madrid 20,827 117

69

No variation 19 Seguros Bilbao Seguros Bilbao 7,077 198

68

No variation 20 Universidad Rey Juan Carlos Universidad Rey Juan Carlos 74,100 168

67

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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