Facebook Local Brands - Wielka Brytania

Total: 501

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Coca-Cola Great Britain Coca-Cola Great Britain 2,533,476 11,787

77

No variation 2 Cambridge English Language Assessment Cambridge English Language Assessment 2,741,595 7,109

76

Up 3 B&M Stores B&M Stores 1,173,593 12,749

76

Down 4 Missguided Missguided 746,474 15,488

76

Up 5 Home Bargains Home Bargains 1,263,757 5,833

74

Up 6 Visit London Visit London 222,249 24,837

74

Up 7 Greenpeace UK Greenpeace UK 403,708 9,307

73

Up 8 Housetohome United Kingdom Housetohome United Kingdom 510,394 6,672

73

Up 9 Cadbury UK Cadbury UK 634,011 7,238

73

Down 10 Activeyou United Kingdom Activeyou United Kingdom 1,553,637 1,678

72

Down 11 Fragrance Direct Fragrance Direct 190,613 20,429

72

Up 12 Land Rover UK Land Rover UK 375,493 9,011

72

Down 13 Lexus UK Lexus UK 104,249 30,329

72

Down 14 Hungryhouse United Kingdom Hungryhouse United Kingdom 288,544 12,786

72

Down 15 Monarch United Kingdom Monarch United Kingdom 276,622 19,453

71

Down 16 Jack Daniel's UK Jack Daniel's UK 785,181 3,370

71

Up 17 Sony Pictures UK Sony Pictures UK 689,339 2,939

71

Down 18 Transport for London Transport for London 282,661 6,094

70

Up 19 Thomas Cook UK Thomas Cook UK 528,784 3,013

70

Down 20 Lipsy London Lipsy London 339,426 4,592

70

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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