Facebook Local Brands - Francja

Total: 409

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
Up 1 Institut National de l'Audiovisuel (INA) Institut National de l'Audiovisuel (INA) 705,791 44,523

78

Down 2 Orangina Orangina 990,316 37,696

78

No variation 3 M&M's France M&M's France 2,319,986 14,504

77

Up 4 Coca-Cola France Coca-Cola France 3,285,888 11,152

77

Down 5 Nutella France Nutella France 2,955,962 9,902

77

No variation 6 Garnier France Garnier France 513,922 38,277

76

Up 7 Sephora France Sephora France 1,137,909 12,201

76

Up 8 Bioderma France Bioderma France 459,750 15,022

74

Up 9 Gendarmerie Nationale Française Gendarmerie Nationale Française 556,150 11,459

74

Down 10 European Parliament European Parliament 319,196 16,656

73

Down 11 Greenpeace France Greenpeace France 455,018 12,478

73

Down 12 Danette France Danette France 1,294,456 7,243

73

No variation 13 Audi France Audi France 598,596 9,693

73

Up 14 Vertbaudet France Vertbaudet France 230,836 20,915

73

Down 15 Lancome France Lancome France 318,888 33,665

73

No variation 16 Golem13 France Golem13 France 103,468 26,602

73

Up 17 Gifi France Gifi France 347,926 7,708

72

Down 18 BMW France BMW France 579,018 5,041

72

Up 19 Police France Police France 520,163 5,348

72

Up 20 Marketingetudiant France Marketingetudiant France 138,674 17,315

71

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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