Facebook Local Brands - Francja

Total: 413

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Institut National de l'Audiovisuel (INA) Institut National de l'Audiovisuel (INA) 679,114 31,660

77

No variation 2 M&M's France M&M's France 2,323,181 14,473

77

No variation 3 Coca-Cola France Coca-Cola France 3,222,763 8,501

77

No variation 4 Orangina Orangina 980,635 23,941

77

Up 5 Nutella France Nutella France 2,912,824 5,777

76

Down 6 Audi France Audi France 588,495 18,528

75

Down 7 Danette France Danette France 1,297,197 10,950

75

Down 8 Garnier France Garnier France 496,533 20,888

75

Down 9 Bioderma France Bioderma France 442,901 21,350

74

Up 10 AXA France AXA France 198,530 42,423

74

No variation 11 Maggi France Maggi France 359,018 35,426

74

Up 12 Volkswagen France Volkswagen France 737,226 7,984

74

Down 13 Greenpeace France Greenpeace France 432,248 13,338

74

Down 14 Gendarmerie Nationale Française Gendarmerie Nationale Française 551,165 10,052

73

Down 15 Sony Pictures Releasing France Sony Pictures Releasing France 778,174 6,363

73

Up 16 European Parliament European Parliament 317,130 14,490

73

Down 17 Samsung France Samsung France 1,842,060 2,582

73

Down 18 Lancome France Lancome France 304,911 26,124

72

Up 19 Sephora France Sephora France 1,093,091 2,626

72

Up 20 Ford France Ford France 408,538 7,775

72

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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