Facebook Local Brands - Francja

Total: 409

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
Up 1 Institut National de l'Audiovisuel (INA) Institut National de l'Audiovisuel (INA) 705,220 39,594

78

Up 2 Orangina Orangina 990,328 36,628

77

Up 3 M&M's France M&M's France 2,320,103 14,402

77

Down 4 Nutella France Nutella France 2,953,834 14,429

77

Up 5 Coca-Cola France Coca-Cola France 3,287,227 11,152

77

Down 6 Garnier France Garnier France 513,630 47,853

77

No variation 7 L'Oréal Paris France L'Oréal Paris France 852,558 22,180

76

Up 8 PlayStation France PlayStation France 1,234,380 9,973

75

Down 9 Volkswagen France Volkswagen France 784,233 13,726

75

No variation 10 BMW France BMW France 578,630 15,600

74

Up 11 Danette France Danette France 1,294,592 7,243

74

No variation 12 European Parliament European Parliament 319,129 17,954

74

Down 13 Greenpeace France Greenpeace France 454,129 11,517

73

Up 14 Bioderma France Bioderma France 459,702 12,630

73

Down 15 Lancome France Lancome France 319,000 33,668

73

Up 16 Sephora France Sephora France 1,135,653 3,486

73

Up 17 Vertbaudet France Vertbaudet France 230,466 18,073

73

Down 18 Audi France Audi France 598,081 7,161

73

Down 19 Police France Police France 520,136 7,722

73

Up 20 Gendarmerie Nationale Française Gendarmerie Nationale Française 556,088 6,026

72

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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