Facebook Local Brands - Irlandia

Total: 39

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Guinness Guinness 237,277 23,711

73

No variation 2 Primark Primark 1,035,670 3,471

72

No variation 3 Joe Éire Joe Éire 447,746 821

67

No variation 4 Thejournal Éire Thejournal Éire 304,040 702

66

Up 5 Breakingnews Éire Breakingnews Éire 218,024 380

63

Down 6 Mercedes-Benz Ireland Mercedes-Benz Ireland 61,958 1,598

63

No variation 7 Arnotts Arnotts 989 329

49

No variation 8 Debenhams Éire Debenhams Éire 324 884

49

No variation 9 Daft Éire Daft Éire 229 704

47

No variation 10 Entertainment Éire Entertainment Éire 1,889 60

47

Up 11 Galvanic Galvanic 3,924 11

42

Down 12 Carzone Carzone 50 481

42

Down 13 Nuigalway Éire Nuigalway Éire 151 140

42

No variation 14 Dit Éire Dit Éire 156 122

42

Up 15 Beaut Éire Beaut Éire 98 160

41

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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