Facebook Local Brands - Austria

Total: 48

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Webfail Österreich Webfail Österreich 341,776 4,537

71

No variation 2 ZDDK (Zuerst denken-dann klicken) ZDDK (Zuerst denken-dann klicken) 587,188 1,653

69

Up 3 Mediamarkt Österreich Mediamarkt Österreich 237,759 3,843

69

Down 4 Nivea Österreich Nivea Österreich 124,035 6,564

68

No variation 5 Sat1 Österreich Sat1 Österreich 623,886 555

67

No variation 6 Esprit Österreich Esprit Österreich 374,957 951

66

No variation 7 Heute Österreich Heute Österreich 150,938 854

65

No variation 8 Ichkoche Österreich Ichkoche Österreich 184,241 705

64

No variation 9 Arbeiterkammer Österreich Arbeiterkammer Österreich 65,703 2,401

64

Up 10 Unzensuriert Österreich Unzensuriert Österreich 35,399 1,354

61

Down 11 Nachrichten Österreich Nachrichten Österreich 75,449 547

61

Up 12 Wirtschaftsblatt Österreich Wirtschaftsblatt Österreich 76,074 306

60

Down 13 Vienna Österreich Vienna Österreich 51,345 435

60

Up 14 Wienerlinien Österreich Wienerlinien Österreich 66,567 284

59

No variation 15 Willhaben Österreich Willhaben Österreich 67,444 254

59

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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